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Capability 01

The Prism Score.

One number for how ready a page is to be selected by an AI engine — built from ten named dimensions, graded A–F, scored the same way every run so movement actually means something.

Every URL scored individuallySample
Core IntentEdge CasesImplied QuestionsFan-out QueriesRetrievableExtractableCitableReusableAIO ReadinessPAA Coverage
Illustrative sample — one URL, all ten dimensions.
01Why a score at all

Rankings stopped telling you the truth.

An AI engine doesn’t rank ten blue links and let the user choose. It picks a handful of sources, synthesizes an answer, and cites whoever it drew from. You are either in that answer or you are invisible — and position 4 tells you nothing about which.

The question changed from where do I rank to am I the kind of source an engine will select.
  • Scored at the URL. Engines cite pages, not domains. A site-wide average hides the page that is actually costing you the citation.
  • Deterministic, not vibes. The same page scores the same twice. That is what makes a before-and-after mean something.
  • One number, ten reasons. Leadership gets the headline; the writer gets the specific dimension to fix.
Prism Score · yourdomain.comLive scan
Prism Score
72
▲ 9 vs last scan
A · 12B · 41C · 28

Grade spread across scored pages, updated every scan.

Illustrative sample — one score, tracked scan to scan.
02The framework

Ten dimensions, in three families.

Every page is graded on all ten. Some are read straight off your page; the rest we go and ask the engines about — live, every scan.

01

Content Quality — does the page actually answer the question?

Core Intent · Edge Cases · Implied Questions · Fan-out Queries. An engine breaks one question into many. These four grade whether your page holds up across the whole spread — the obvious question, the follow-ups a reader would think of next, the awkward long-tail phrasings, and the variants the engine itself generates.

02

AI Accessibility — can a machine use what you wrote?

Retrievable · Extractable · Citable · Reusable. Excellent writing an engine cannot parse, lift, attribute or reuse earns you nothing. These four grade the mechanics: crawler access, structure and markup, whether a claim can be quoted cleanly with attribution, and whether the content survives being reused in a synthesized answer.

03

Search Visibility — are you present where answers appear?

AIO Readiness · PAA Coverage. The two dimensions measured against live results: whether your page is shaped to be pulled into an AI Overview, and how much of the People Also Ask space around your topic you actually hold today.

Ranking trendPer scan
Average position Keywords in top 10
#39.4 #39.7 Scan 1 Scan 3
Illustrative sample — one point per scan.
Dual visibility mapRank × citation
OWNING BOTH AI-FIRST CAN WIN IN AI INVISIBLE cited by AI not cited ← rank #1 no rank →
Illustrative sample — rank against AI citation.
03Grades

A–F per dimension, so the fix is obvious.

Weakest dimensions · one pageSample
VisibilityPAA CoverageF
ContentEdge CasesD
AccessibilityReusableC

Each grade carries the finding that produced it.

Illustrative sample — grades shown, findings inside the app.

A composite number tells you something is wrong. A grade per dimension tells you what to do on Monday morning.

  • An F is a work order. Each grade carries the finding that produced it, so the writer is not guessing at intent.
  • Comparable across pages. Sort the whole site by any single dimension to find the systemic problem, not just the loudest page.
  • Comparable across time. Every scheduled scan re-grades and reports what changed — real movement separated from noise.
04Common questions

Questions people ask about the Prism Score.

Is the Prism Score just another SEO score?

No. Traditional SEO scores grade a page against ranking factors. The Prism Score grades a page against selection — whether an AI engine will choose it as a source and cite it. Half the dimensions are measured against live engine results, not against a static checklist.

How is the score calculated?

Ten named dimensions, each graded independently and combined into one composite number. Nothing is hidden: every dimension is shown with its grade and the finding behind it, so you can see exactly which inputs produced the score.

Will the same page score the same twice?

Yes — scoring is deterministic. That is deliberate. If the number moved, something about the page or the live results moved, not the measurement.

Is the score for a site or a page?

Pages. Engines cite URLs, so Prism scores, grades and fixes at the URL level, then rolls up for reporting.

What is a good Prism Score?

The useful comparison is against your own tracked competitors and your own last scan, both of which Prism reports. An absolute target across every industry would be exactly the kind of unverified benchmark this product refuses to publish.

05Related reading

More on the framework.

Cards below are samples until the Insights index is populated.

All insights →

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